Brief / Take and edit product photography for the resident stores of Galerías Monterrey to provide material for their social networks.

Solutions / In order to give each resident a unique voice, I spoke with the staff in charge of each store. This was how it was decided which products to highlight in the sessions. Likewise, the art direction was established according to the tone of each venue. The photos were edited to be shared on Instagram and Facebook feed, so the photos were resized to a 1:1 ratio. Short videos were also recorded and motion graphics were added to be shared on Instagram stories.